Korean Air announced as new title partner of the Boeing Classic Pro-Am

The Boeing Classic and Korean Air have announced that the international airline has agreed to be the title sponsor the tournament’s most prestigious event - the Pro-Am - taking place August 25-26, 2010, as part of a complete week of events leading up to tournament competition on August 27-29.

The Korean Air Pro-Am provides a unique opportunity for corporate partners to play with a legend of golf during practice rounds at TPC Snoqualmie Ridge and greatly contributes to the charitable proceeds raised for the Benaroya Research Institute at Virginia Mason. 56 foursomes will play in the two-day event, with every amateur team paired with a Champions Tour player taking part in the weekend competition. The pros and their caddies are true ambassadors of the game and engage with their groups for a dynamic and one-of-a-kind experience.

In a unique twist to this year’s event, Pro-Am participants will bid at a live auction at the Pro-Am Draw Party for the right to have their foursome paired with local legend Fred Couples during their round. It is the first time that the Boeing Classic has provided such an opportunity and Couples’ first appearance at the tournament is expected to draw significant interest from corporate partners and fans alike.

A tournament sponsor since 2007 Korean Air is North America’s largest airline to Asia is among the top 20 airlines in the world for passengers carried annually. The company slogan, “Excellence in Flight,” reflects a commitment to the customer experience, which is a shared goal and practice with the Boeing Classic. Korean Air, a longtime partner of Boeing, is currently flying 737,747,777 and was a launch customer for the 787.

“Our positive experience with the Boeing Classic in previous years is at the heart of why we wanted to increase our participation with the sponsorship of the Pro-Am in 2010,” said Walter Cho, Senior Vice President, Passenger Business Division, Korean Air. “We are thrilled with the opportunity to showcase our product for the region’s most influential, engaged and socially conscious members of the community and we are proud to partner with an event like the Boeing Classic that continues to exhibit its commitment to its partners in such significant ways.”

“It is only because of the tremendous support of partners such as Korean Air that we’re able to impact the lives of people in this community year after year,” said Michelle DeLancy, Tournament Director of the Boeing Classic. “The Pro-Am is such a unique experience for the participants and truly showcases what makes this tournament and the Champions Tour so special – the legendary players who have such a rich history in the game of golf. We are honored that Korean Air has chosen the Boeing Classic as part of its outreach to fans and business associates across the Northwest.”

Korean Air Pro-Am Individual and Foursome playing spots are still available, for more information visit www.BoeingClassic.com.

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